Thursday, January 10, 2008
Viral products are not just traffic generators but lead generators!
What is a viral product?
A traditional viral product is an e-book which you give away to your
subscribers as well as to e-book distribution sites. Included in your
e-book is your web site url and, if you choose, an embedded subscription
box that allows readers to join your list directly from the e-book.
Why Are Viral Products Effective?
The reason these viral products are so effective is because the
distribution model allows your URL to propagate across the web in ways you
could never imagine, and without any work or expense on your part.
The fact of the matter is that other web site owners just like you are hungry for content. When they don’t want to do the work of creating a report themselves, they simply go out and find a free, pre-written
one and offer it to their visitors. If your e-book is good enough, you’ll soon have hundreds of sites offering your work to their visitors. You get the benefit of their traffic for free.
Where Can I Distribute My E-Book?
Seek out as many appropriate distribution sites as you can. Here is a list to get you started:
http://www.ebookdirectory.com
http://www.free-ebooks.net
http://www.fictionwise.com
http://www.mindlikewater.com
How about some really clever ways to distribute your e-book? Go beyond the
traditional outlets and submit your e-book to popular general purpose web
sites like Tucows.com and Download.com.
Another tactic which could be highly effective, but somewhat risky,
is to submit your e-book into the public domain.
You would have to be willing to cede your copyright and risk someone else rebranding your book as their own. If you’re up to the challenge, take a look at Project Gutenberg (http://www.gutenberg.org) and
Digital Book Index(http://www.digitalbookindex.com)
Maintaining Impact
If something works well once, repeat it! Unleashing one viral product will spike your traffic. Releasing dozens of viral products will give you a nice, long term flood of new visitors.
Viral products can be short term or long term traffic generators depending
on how you approach them. If you can put yourself on a schedule of releasing
at least one free, viral e-book per month, you’ll have an excellent no-cost
traffic tool on your hands to bring in a continual flow of new prospects.
About Anthony Tomei
Anthony Tomei Is An Expert MLM Network Marketer A.K.A. The Day Job Killer Guy. His NEW MLM SYSTEM Is A Carbon Copy System That he Used To Create 3,950 People In His Downline In Just 15 Months.
==> http://www.dayjobkillerguy.com
How To Build Your Downline With Press Releases
Press releases are another overlooked but very powerful traffic tool.
A PR release works a lot like a syndicated article, but the distribution channels may be different. PR releases tend to rank well in Google. They are also frequently picked up as content sources for RSS feeds.
Writing Your Press Release
Writing a press release is different from writing an article.
Your focus is on announcing your business, its objectives and the benefits you provide to consumers. You’ll want to pay extra attention to grammar, spelling and punctuation.
The standards for press releases are stricter than in other environments.
Your copy should be short: about 300-400 words and written in a clear, professional and journalistic style.
If you need assistance, considering hiring someone to write the release for you. You might also want to contact the editorial department of the site you’re submitting to because they’ll often help you edit your
release until it meets their standards.
Some PR sites will do this for free, but most charge a small fee for the service. This shouldn’t dissuade you, though. Any time you pay for editing, you’ll get a release which qualifies for distribution to major portals such as Yahoo! News.
Sites for Online Press Release Submission
http://www.prweb.com
http://www.prfree.com
http://www.free-press-release.com
http://www.ereleases.com
One More Tip:
Make sure you always take the upgrade option when sending out any press release so that you will reach a much wider audience as opposed to the free submission.
About Anthony Tomei
Anthony Tomei is an Expert MLM Network Marketer. "Learn How To Make $10,717 In Less Than a Week While Quickly And Easily EXPLODING Your Network Marketing Organization Without EVER Buying a Single Lead" http://www.dayjobkillerguy.com
How To Make MLM Profts Using Article Marketing
Article distribution is a time honored and reliable method of traffic generation.
It is similar to viral product promotion in the sense that your links will spread across multiple channels. Your job is to write high quality articles that other site owners want to use to buff up their content offerings.
When you submit an article, you remain the copyright holder.
All you’re doing is granting permission for reprints. Each article you submit should have what’s known as a byline or resource box. This is just a brief piece of text at the end of your article where you write a short “about the author” description of you and/or your web site and include your
URLs.
Articles can net you great exposure in more than one way.
You’ll definitely gain exposure through reprints when other marketers use
your article for web site or e-zine content. You’ll also gain leverage in
the search engines! The more articles you submit on the same theme, the more often your articles will come up as top listings for related keywords.
This is a bonus that many people overlook. Try to compose your articles with keyword optimization in mind and see what happens!
Here’s a quick reference list of sites to submit your articles to:
http://www.theleadingarticles.com
http://www.submityourarticle.com
http://www.thephantomwriters.com
http://www.ezinearticles.com
http://www.ebooksnbytes.com/articles
http://www.ideamarketers.com
http://www.ezinearticles.com
Mix and Match Your Bylines
Once you begin submitting articles and realize their power, you’ll probably
come up with all sorts of creative ideas.
You don’t always have to link to your main index page in your byline. You can link instead to your newsletter opt-in page or even insert your autoresponder address with subscription instructions.
You can also use articles as a type of “pre-sell” for various affiliate products.
If there’s a reason you aren’t collecting leads and would prefer to send traffic direct to the merchant’s page, your article can serve as the pre-sell content you’d normally send out to a list, but with the potential for reaching a broader audience.
In fact, if you choose, you could submit an entire follow up series of articles to an article syndication site, and just drop your affiliate URL (cloaked, of course!) into the byline at the end of each one.
Final Tip:
When you compose your articles, do so with a degree of keyword optimization in mind.
Article syndication sites often come up higher in rankings to being with due to the vast amounts of content they serve.
About Anthony Tomei
Anthony Tomei is an Expert MLM Network Marketer. "Learn How To Make $10,717 In Less Than a Week While Quickly And Easily EXPLODING Your Network Marketing Organization Without EVER Buying a Single Lead" http://www.dayjobkillerguy.com
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